{"id":108033,"date":"2025-02-10T10:03:25","date_gmt":"2025-02-10T18:03:25","guid":{"rendered":"https:\/\/xira.com\/p\/2025\/02\/10\/the-top-tool-for-attracting-new-clients\/"},"modified":"2025-02-10T10:03:25","modified_gmt":"2025-02-10T18:03:25","slug":"the-top-tool-for-attracting-new-clients","status":"publish","type":"post","link":"https:\/\/xira.com\/p\/2025\/02\/10\/the-top-tool-for-attracting-new-clients\/","title":{"rendered":"The Top Tool For Attracting New Clients"},"content":{"rendered":"<figure class=\"wp-block-image alignright size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/i0.wp.com\/abovethelaw.com\/wp-content\/uploads\/sites\/4\/2025\/02\/GettyImages-949208436-1024x683.jpg?resize=1024%2C683&#038;ssl=1\" alt=\"\" class=\"wp-image-1149931\" title=\"\"><figcaption><\/figcaption><\/figure>\n<p>How can lawyers harness AI and automation to scale their firms and optimize efficiency?<\/p>\n<p>\u201cYou have to create your own rules; if not, other people will make rules for you,\u201d says Sam Mollaei, a lawyer and entrepreneur. <\/p>\n<p>In a recent episode of<em> <\/em>\u201cBe That Lawyer,\u201d Sam joins host Steve Fretzin to explore the game-changing role of AI, automation, and strategic focus in building a high-performing law firm.<\/p>\n<p><strong>Attracting New Clients<\/strong><\/p>\n<p>In 2025, platforms like Facebook, Instagram, and TikTok outperform Google Ads for attracting clients, Sam says. <\/p>\n<p>Here, he breaks down why and how law firms should adjust their marketing strategies.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<div class=\"wp-block-embed__wrapper\">\n<\/div>\n<\/figure>\n<p>\u2018<strong>Done Is Better Than Perfect\u2019<\/strong><\/p>\n<p>According to Sam, this is the \u201cline that he lives by\u201d in business. Here, he explains why.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\">\n<div class=\"wp-block-embed__wrapper\">\n<\/div>\n<\/figure>\n<p>Looking for guidance in future-proofing your firm? <a href=\"https:\/\/www.fretzin.com\/podcast\/episodes\/sam-mollaei-the-ai-advantage-revolutionizing-legal-practices-for-2025-and-beyond\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Listen to the full conversation here.<\/a><\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n<p><strong><em>Steve Fretzin is a bestselling author, host of the BE THAT LAWYER Podcast, and business development coach exclusively for attorneys. Steve has committed his career to helping lawyers learn key growth skills not currently taught in law school. His clients soon become top rainmakers and credit Steve\u2019s program and coaching for their success. He can be reached directly by email at\u00a0<\/em><\/strong><a href=\"mailto:steve@fretzin.com\"><strong><em>steve@fretzin.com<\/em><\/strong><\/a><strong><em>. Or you can easily find him on his website at\u00a0<\/em><\/strong><a href=\"http:\/\/www.fretzin.com\/\" rel=\"nofollow noopener\" target=\"_blank\"><strong><em>www.fretzin.com<\/em><\/strong><\/a><strong><em>\u00a0or LinkedIn at\u00a0<\/em><\/strong><a href=\"https:\/\/www.linkedin.com\/in\/stevefretzin\/\" rel=\"nofollow noopener\" target=\"_blank\"><strong><em>https:\/\/www.linkedin.com\/in\/stevefretzin<\/em><\/strong><\/a>.<\/p>\n<p>The post <a href=\"https:\/\/abovethelaw.com\/2025\/02\/the-top-tool-for-attracting-new-clients\/\" rel=\"nofollow noopener\" target=\"_blank\">The Top Tool For Attracting New Clients<\/a> appeared first on <a href=\"https:\/\/abovethelaw.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Above the Law<\/a>.<\/p>\n<figure class=\"wp-block-image alignright size-large is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/i0.wp.com\/abovethelaw.com\/wp-content\/uploads\/sites\/4\/2025\/02\/GettyImages-949208436-1024x683.jpg?resize=1024%2C683&#038;ssl=1\" alt=\"\" class=\"wp-image-1149931\" title=\"\"><figcaption><\/figcaption><\/figure>\n<p>How can lawyers harness AI and automation to scale their firms and optimize efficiency?<\/p>\n<p>\u201cYou have to create your own rules; if not, other people will make rules for you,\u201d says Sam Mollaei, a lawyer and entrepreneur. <\/p>\n<p>In a recent episode of\u201cBe That Lawyer,\u201d Sam joins host Steve Fretzin to explore the game-changing role of AI, automation, and strategic focus in building a high-performing law firm.<\/p>\n<p><strong>Attracting New Clients<\/strong><\/p>\n<p>In 2025, platforms like Facebook, Instagram, and TikTok outperform Google Ads for attracting clients, Sam says. <\/p>\n<p>Here, he breaks down why and how law firms should adjust their marketing strategies.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><iframe loading=\"lazy\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/3SxS89nYXMI?feature=oembed\" frameborder=\"0\"> <\/iframe><\/figure>\n<p>\u2018<strong>Done Is Better Than Perfect\u2019<\/strong><\/p>\n<p>According to Sam, this is the \u201cline that he lives by\u201d in business. Here, he explains why.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><iframe loading=\"lazy\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/fZ3YqcFHLeA?feature=oembed\" frameborder=\"0\"> <\/iframe><\/figure>\n<p>Looking for guidance in future-proofing your firm? <a href=\"https:\/\/www.youtube.com\/shorts\/fZ3YqcFHLeA\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Listen to the full conversation here.<\/a><\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n<p><strong><em>Steve Fretzin is a bestselling author, host of the BE THAT LAWYER Podcast, and business development coach exclusively for attorneys. Steve has committed his career to helping lawyers learn key growth skills not currently taught in law school. His clients soon become top rainmakers and credit Steve\u2019s program and coaching for their success. He can be reached directly by email at\u00a0<\/em><\/strong><a href=\"https:\/\/abovethelaw.com\/cdn-cgi\/l\/email-protection#9fecebfae9fadff9edfaebe5f6f1b1fcf0f2\" rel=\"nofollow noopener\" target=\"_blank\"><strong><em>[email\u00a0protected]<\/em><\/strong><\/a><strong><em>. Or you can easily find him on his website at\u00a0<\/em><\/strong><a href=\"http:\/\/www.fretzin.com\/\" rel=\"nofollow noopener\" target=\"_blank\"><strong><em>www.fretzin.com<\/em><\/strong><\/a><strong><em>\u00a0or LinkedIn at\u00a0<\/em><\/strong><a href=\"https:\/\/www.linkedin.com\/in\/stevefretzin\/\" rel=\"nofollow noopener\" target=\"_blank\"><strong><em>https:\/\/www.linkedin.com\/in\/stevefretzin<\/em><\/strong><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How can lawyers harness AI and automation to scale their firms and optimize efficiency? \u201cYou have to create your own rules; if not, other people will make rules for you,\u201d says Sam Mollaei, a lawyer and entrepreneur. In a recent episode of \u201cBe That Lawyer,\u201d Sam joins host Steve Fretzin to explore the game-changing role [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":107984,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-108033","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-above_the_law"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/xira.com\/p\/wp-content\/uploads\/2025\/02\/GettyImages-949208436-1024x683-Lsiufa.jpeg?fit=1024%2C683&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts\/108033","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/comments?post=108033"}],"version-history":[{"count":0,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts\/108033\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/media\/107984"}],"wp:attachment":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/media?parent=108033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/categories?post=108033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/tags?post=108033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}