{"id":127254,"date":"2025-07-14T02:00:00","date_gmt":"2025-07-14T10:00:00","guid":{"rendered":"https:\/\/xira.com\/p\/2025\/07\/14\/the-955-rule-for-lawyers-why-business-development-is-a-long-game\/"},"modified":"2025-07-14T02:00:00","modified_gmt":"2025-07-14T10:00:00","slug":"the-955-rule-for-lawyers-why-business-development-is-a-long-game","status":"publish","type":"post","link":"https:\/\/xira.com\/p\/2025\/07\/14\/the-955-rule-for-lawyers-why-business-development-is-a-long-game\/","title":{"rendered":"The 95:5 Rule for Lawyers: Why Business Development Is a Long Game"},"content":{"rendered":"<p>Jay Harrington | You&#8217;re not pushing people down a funnel. Most of the people won\u2019t move until they\u2019re ready. But you can catch them as they fall.<\/p>\n<p>The post <a href=\"https:\/\/www.attorneyatwork.com\/the-95-5-rule-for-lawyers\/\" rel=\"nofollow noopener\" target=\"_blank\">The 95:5 Rule for Lawyers: Why Business Development Is a Long Game<\/a> appeared first on <a href=\"https:\/\/www.attorneyatwork.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Articles, Tips and Tech for Law Firms and Lawyers<\/a>.<\/p>\n<p>Jay Harrington | You&#8217;re not pushing people down a funnel. Most of the people won\u2019t move until they\u2019re ready. But you can catch them as they fall.<\/p>\n<p>The post <a href=\"https:\/\/www.attorneyatwork.com\/the-95-5-rule-for-lawyers\/\" rel=\"nofollow noopener\" target=\"_blank\">The 95:5 Rule for Lawyers: Why Business Development Is a Long Game<\/a> appeared first on <a href=\"https:\/\/www.attorneyatwork.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Articles, Tips and Tech for Law Firms and Lawyers<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jay Harrington | You&#8217;re not pushing people down a funnel. Most of the people won\u2019t move until they\u2019re ready. But you can catch them as they fall. The post The 95:5 Rule for Lawyers: Why Business Development Is a Long Game appeared first on Articles, Tips and Tech for Law Firms and Lawyers. Jay Harrington [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-127254","post","type-post","status-publish","format-standard","hentry","category-legal_matters"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts\/127254","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/comments?post=127254"}],"version-history":[{"count":0,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts\/127254\/revisions"}],"wp:attachment":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/media?parent=127254"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/categories?post=127254"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/tags?post=127254"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}