{"id":134132,"date":"2025-09-29T13:01:12","date_gmt":"2025-09-29T21:01:12","guid":{"rendered":"https:\/\/xira.com\/p\/2025\/09\/29\/artificial-intelligence-vs-actual-intelligence-in-financial-services\/"},"modified":"2025-09-29T13:01:12","modified_gmt":"2025-09-29T21:01:12","slug":"artificial-intelligence-vs-actual-intelligence-in-financial-services","status":"publish","type":"post","link":"https:\/\/xira.com\/p\/2025\/09\/29\/artificial-intelligence-vs-actual-intelligence-in-financial-services\/","title":{"rendered":"Artificial Intelligence vs. Actual Intelligence in Financial Services"},"content":{"rendered":"<p><span>A<\/span>rtificial intelligence (AI) is everywhere these days. Many uses make sense and are beneficial. When it comes to creative pursuits, AI helps people like me seem like artists. In areas driven by computer algorithms, AI can manage the automation.<\/p>\n<p>However, in areas where human experience and intuition make a difference, like financial services, it tends to fail. A lot has been written about AI hallucinations that present misleading or even false information\u2014a problem for attorneys as well.<\/p>\n<p>It can be hard to know if you\u2019re conversing with a human or a computer anymore. Imagine Facebook, but instead of your family and friends, your feed is full of AI-generated content. Without the human element, it would be boring and without purpose.<\/p>\n<h2>AI in Financial Services<\/h2>\n<p>In the financial services industry, I have seen a lot of advertising touting the use of AI to help clients manage their financial health. There is a push for using AI as a tool for trade automation, customer contact, and even decision-making. I\u2019m not in favor of these uses except for trade automation; that\u2019s an appropriate job for computer algorithms.<\/p>\n<p>Computers do what they are programmed to do. This means that program trading often chases short-term momentum shifts in market volatility rather than analyzing economic fundamentals. Where some AI-driven trading might trigger ill-advised sell orders in a volatile market, old fashioned, human handholding may allow cooler heads to avoid fear-induced trading.<\/p>\n<h2>Customer Contact<\/h2>\n<p>When it comes to financial services, customer contact should be between human beings. There should be an element of empathy and understanding in human contact that AI can fake but not truly accomplish. The old saying \u201cgarbage in, garbage out\u201d applies. Lacking human experience, it can\u2019t read between the lines in understanding the human condition. Faking empathy\u2026 it\u2019s empty.<\/p>\n<p>Past performance does not guarantee future results. We don\u2019t invest in what has been or even what is. We are investing for what will be. There\u2019s a bit of psychology mixed with math rooted in history that informs an intuition built on experience. The most important parts of my job involve human interaction and judgement; AI can only emulate that.<\/p>\n<h2>Actual Intelligence<\/h2>\n<p>As artificial intelligence becomes more prevalent in society, my commitment to my clients is that they can expect \u201cactual intelligence\u201d from me. When you call me, you will talk to me. When I send a newsletter or email\u2014or write an article, you will read conclusions from my own experience and perspective. Financial planners relying on actual intelligence make recommendations after analyzing available options and choosing the path most appropriate for a given situation. Our analysis is based on our personal familiarity with each client.<\/p>\n<p>I will get to know you and you will get to know me. This knowledge provides protection for your assets as our personal relationship becomes the basis for account security\u2014you aren\u2019t calling a disinterested call center\u2014and it is the foundation of our mutual trust.<\/p>\n<p>Using actual versus artificial intelligence allows a financial planner like me to use my training and experience in our meetings to develop strategies to meet individual needs.<\/p>\n<p>Artificial intelligence will never replace actual intelligence in serving our clients. Actual intelligence allows us to understand the joy of marriages, births, anniversaries, and accomplishments\u2026 and the sorrow of loss\u2014the human condition. It\u2019s that simple: treating clients as we would want to be treated.<\/p>\n<p>The post <a rel=\"nofollow noopener\" href=\"https:\/\/attorneyatlawmagazine.com\/from-the-expert\/financial\/artificial-intelligence-vs-actual-intelligence-in-financial-services\" target=\"_blank\">Artificial Intelligence vs. Actual Intelligence in Financial Services<\/a> appeared first on <a rel=\"nofollow noopener\" href=\"https:\/\/attorneyatlawmagazine.com\/\" target=\"_blank\">Attorney at Law Magazine<\/a>.<\/p>\n<div class=\"gdpr_lightbox-hide\" role=\"complementary\" aria-label=\"GDPR Settings Screen\">\n<div class=\"moove-gdpr-modal-content moove-clearfix logo-position-left moove_gdpr_modal_theme_v1\">\n<div class=\"moove-gdpr-modal-left-content\">\n<div class=\"moove-gdpr-company-logo-holder\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/attorneyatlawmagazine.com\/wp-content\/uploads\/2020\/09\/black%400.5x.png?resize=172%2C63&#038;ssl=1\" alt=\"\" width=\"172\" height=\"63\" class=\"img-responsive\" title=\"\"><\/div>\n<\/div>\n<div class=\"moove-gdpr-modal-right-content\">\n<div class=\"main-modal-content\">\n<div class=\"moove-gdpr-tab-content\">\n<div class=\"moove-gdpr-tab-main\">Privacy Overview<\/p>\n<div class=\"moove-gdpr-tab-main-content\">\n<p>This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognizing you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful. Read our <a href=\"https:\/\/attorneyatlawmagazine.com\/privacy-policy\" rel=\"nofollow noopener\" target=\"_blank\">Privacy Policy<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence (AI) is everywhere these days. Many uses make sense and are beneficial. When it comes to creative pursuits, AI helps people like me seem like artists. In areas driven by computer algorithms, AI can manage the automation. However, in areas where human experience and intuition make a difference, like financial services, it tends [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-134132","post","type-post","status-publish","format-standard","hentry","category-legal_matters"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts\/134132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/comments?post=134132"}],"version-history":[{"count":0,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/posts\/134132\/revisions"}],"wp:attachment":[{"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/media?parent=134132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/categories?post=134132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xira.com\/p\/wp-json\/wp\/v2\/tags?post=134132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}