“Patients do not anticipate that their trusted healthcare and insurance provider will send their private information to social media and marketing companies for future exploitation and targeted marketing,” the complaint claimed.
At least five privacy class actions were filed against Blue Shield of California on Thursday after the health insurance company announced Google Analytics had tracked and shared members’ medical information and other personal data with Google Ads.
The claims were filed in the Northern District of California by firms like Girard Sharp and Milberg Coleman Bryson Phillips Grossman against California Physicians’ Service, doing business as Blue Shield of California. These lawsuits surfaced on Law.com Radar.
